West Elm Is Going All Out For The Holidays
Seasonal storylines for all occasions.
West Elm just released its annual holiday book, and this year, the contemporary decor haven is sending it (directly to the North Pole, specifically). Along with a traditional lookbook, the design resource added a seasonal gift guide, full of festive inspiration, holiday spirit, and winter *mood.*
Broken into three categories — modern, global, and pure — the interiors story book is inspired by chunky knits, geometric patterns, and velvet textiles. West Elm’s holiday color palette mixes gem tones and earthy hues, creating a juxtaposition of festive feels and a cozy, casual home aesthetic.
The first decorative category is the modern story. Also known as The Advent House, this collection is inspired by the pure enjoyment of preparing the home for the holidays ahead. Decking the halls this year means mixing contemporary accents with hints of whimsical decor. The Advent House mixes jewel tones and wool textiles, creating a spirited yet snug holiday feeling.
Second, West Elm’s global story is told by The Venetian House. Combining romantic European design with modern art, the comparison of new and old decor creates a compelling argument for metal inlay, rich textiles, and deep color.
Finally, West Elm’s ‘Pure’ holiday story is translated by The Frozen Lake House, a northern escape surrounded by glaciers and kept warm by candlelight and thick, woven textiles. The home is flooded with natural light, which pours over flannel linens and cold concrete alike.
Now that we feel decoratively (and emotionally) prepared for the holidays, we’re ready to recreate our own stories of inspiration. Perhaps we’ll even act out the juxtaposition between a rich hot chocolate on a chilly evening, with nowhere to be the couch. Any takers?