West Elm Is Opening Its Own Hotel Chain
The decor company is set to open five hotels by 2018.
One of our favorite home retailers West Elm is expanding into the world of hospitality and we are already ready to book our first stay. In 2018, West Elm Hotels is planning to open five locations around the country in cities including Charlotte, Indianapolis, Detroit, Savannah, and Minneapolis. Drawing from their modern aesthetic, every hotel will fill its historic buildings with bespoke pieces that makes each space entirely its own. It also will offer co-working spaces and allow guests to completely connect with the hotel staff via a West Elm app.
Not only will visitors get to sleep in style, but every location plans to draw from the unique design influences from each city. With artwork by local artists to regional cuisine and décor, the hotels hope to celebrate the community as well as welcome its guests with communal spaces and insider recommendations to regional treasures. And unlike most gift shops, visitors can actually purchase pieces of furniture and art. We can only hope that West Elm Hotels expands its chain quickly so we can check out its design take on our own neighborhoods.