St. Frank Just Opened Up Its First-Ever SoCal Store

The global home brand is heading to Pacific Palisades.

St. Frank Just Opened Up Its First-Ever SoCal Store
Courtesy of St. Frank.

Look out Los Angeles — St. Frank has finally arrived. The amazing global decor brand has just set up its first permanent location in SoCal. Committed to selling beautiful artisan goods ethically sourced from makers around the globe, the bi-coastal company definitely is ready to establish itself down south. Millennial founder Christina Bryant originally opened up the brand in the Bay Area, but its online sales have already drawn fans across the country.

“We’ve wanted to expand to Los Angeles for some time, and this new development in Pacific Palisades felt like the ideal home for St. Frank," shares Bryant. "Palisades Village is very focused on community as a whole and being a communal hub, and the co-tenants are well aligned with our brand. Additionally, having a location in Los Angeles to support the thriving interior design community is something we’re truly excited about.”

St. Frank Just Opened Up Its First-Ever SoCal Store
Courtesy of St. Frank.

Designed with Consuelo Pierrepont at SWAYSTUDIO, each St. Frank location tries to reflect its locale. Its new shop in Pacific Palisades has been called "The Hacienda,” an adobe-style home with Mexican influence and a SoCal aesthetic. Not only will the stylish space offer St. Frank's main collection, but it will also show offer new offerings like a tabletop line, jewelry, and even surfboards made in collaboration with surfer Gary Linen.

St. Frank Just Opened Up Its First-Ever SoCal Store
Courtesy of St. Frank.

“We love bringing the St. Frank home to life with a physical space where customers can experience the products in a wholistic way, and there’s a really special experience of coming into our stores and touching and feeling the products in person and learning the story behind each piece," says Bryant. "Pacific Palisades is near our existing customer base, and we’re excited to bring the in-store experience to both those experiencing St. Frank for the first time and and long-time supporters of the brand.”

St. Frank Just Opened Up Its First-Ever SoCal Store
Courtesy of St. Frank.

The store has now officially opened its doors, so if you're based in SoCal, we definitely recommend making your way to the Palisades Village location.

I am Lonny's Senior Associate Editor. You can find me writing about interior tips, scouting out the coolest new spots, and rallying behind amazing female entrepreneurs. You can reach me at shelby.wax@livingly.com or on Instagram @shelbywax.
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