IKEA Buys Taskrabbit To Make Assembly Even Easier
Hopping under the IKEA umbrella.
Have you ever called on a Taskrabbit to help you assemble your IKEA furniture? Well the furniture giant just bought the start-up to make it even easier to make your purchases into a reality. If you haven't tried it before, Taskrabbit is a tech company that allows users to hire from over 60,000 independent contractors to perform services from cleaning to moving to even being a personal assistant. Since building IKEA furniture is one of the most common tasks people want completed, this partnership is kind of a perfect move (because who really wants to construct IKEA furniture themselves).
“In a fast-changing retail environment, we continuously strive to develop new and improved products and services to make our customers’ lives a little bit easier," said Ikea chief Jesper Brodin to Recode. "Entering the on-demand, sharing economy enables us to support that. We will be able to learn from TaskRabbit’s digital expertise, while also providing Ikea customers additional ways to access flexible and affordable service solutions to meet the needs of today’s customer.”
The two companies already have a partnership established in the U.K. with fixed pricing for pickup, delivery, and assembly of products. By streamlining the process, buying your entire apartment at IKEA just got a little easier.