Snowe Takes The Showroom Experience To The Next Level

The Whitespace is Snowe's cool new creation lab.

Snowe Takes The Showroom Experience To The Next Level
Courtesy of Snowe.

Need a spot to find all your perfect home essentials and also get totally inspired? Enter Snowe's The Whitespace. Located in NYC's Union Square, the ‘next-generation’ retail experience blends a work space, an immersive showroom in the form of a shoppable loft apartment, a content creation studio, a dynamic event space, and a testing ground for future showroom experiences. Essentially, it's everything you could ever want in a space.

Snowe Takes The Showroom Experience To The Next Level
Courtesy of Snowe.

While Snowe sells simple, yet high-end essentials everyone needs in their home from linens to dishes to glassware, we love that The Whitespace shows how these basics only serve as a jumping off point for incredible design. With a reservation, guests can purchase their essentials, while also seeing how to integrate them within a home decor scheme. While the brand could have easily put their basic white goods out on display, the team went a step further to create a hub for creation, inspiration, and community.

Snowe Takes The Showroom Experience To The Next Level
Courtesy of Snowe.

As Lonny's Editor, you can find me writing about interior tips, scouting out the coolest new spots, and rallying behind amazing female entrepreneurs. You can reach me at shelby.wax@livingly.com or on Instagram @shelbywax.
Comments
Follow Us Everywhere