Color of the year choices do make a difference. While you might think it's a random prediction, once a particular hue is selected, the design world goes in full force to incorporating it into their projects. For 2018, Sherwin Williams picked out a jewel-toned blue-green called Oceanside, and we saw so many gorgeous pieces in the shade. Well 2019 is changing things up the paint brand's new pick, Cavern Clay SW7701. The lovely terracotta shade feels a little bit mid-century and a little bit American Southwest with its natural warm hues that channel a desert vibe that feels oh so relevant today. In fact, we even predicted it would become huge this year!
“We believe 2019 will be a renaissance of the 1970s — with a twist. In the coming year, we will embrace our pioneering spirits and artisan ingenuity,” says Sue Wadden, director of color marketing at Sherwin-Williams. “Our 2019 Color of the Year, Cavern Clay, embodies renewal, simplicity and free-spirited, bohemian flair.”
Both elevated and casual, we can totally see Cavern Clay being used in so many cool ways in the coming year. Just take a look at projects like S.F.'s women's co-working space The Assembly or The Joshua Tree House to get inspo how to use this terracotta hue in designs. “Cavern Clay is an easy way to bring the warmth of the outdoors in. Envision beaches, canyons and deserts, and sun-washed late summer afternoons—all of this embodied in one color,” says Wadden.
One great part of the shade? It serves as a perfect backdrop for plenty of shades like blonde woods, greens, and even denim blues. “Spaces like boutique hotels, restaurants and even offices are making an effort to create photo-friendly areas that are Instagrammable,” Wadden adds. “Cavern Clay is an ideal color for flattering and design-forward aesthetics — it plays well with many types of lighting, and brings this visual of the expansive and free outside world to interiors, resulting in open and versatile public spaces.”
We're definitely excited to see how Cavern Clay will be incorporated into home in the year ahead. From wall colors to decor, get ready for a terracotta-filled 2019.