Nicole Gibbons
Speaking of at-home projects, interior designer Nicole Gibbons is giving the paint industry the millennial treatment with Clare.

"I started Clare to improve the experience from start to finish and offer the everyday consumer an interior designer 'BFF' that can guide them through the entire process, from color advice to design tips," Gibbons shares.

This direct-to-consumer company features peel-and-stick swatches, a special algorithm to find your perfect shade, and colors with cool names like "Avocado Toast" and "Rosé Season." 

Clare Paint in Avocado Toast, $2 - $49, Clare.