Explore The U.K.'s Answer To The Wing

"Our approach to the design is one of strength, serenity, and sophistication. Just because it’s for women doesn’t mean that it’s necessarily pink," the designers say.

"This is a house that will act as residence to some of London’s leading entrepreneurs. In that, our aesthetic will react to their courage through use of bold colors, their forward thinking with modern pieces, and their timeless sophistication through a building of curated eclecticism."