What’s the most surprising lesson you learned about starting your own brand?
"No one knows what they are doing. Prior to starting Lunya I idolized successful entrepreneurs as people with some kind of innate knowledge about how to run a business."

"As Lunya has grown I’ve had the opportunity to have conversations with these people and have learned that no one starts out knowing how to run a business. It’s something you approach with a dose of logic, a spritz of optimism, and a hell of a lot of passion."