Photographed by Hello Love Photography for LAB.
"Minneapolis is full of endless types of creatives covering many areas of design: illustration, interiors, jewelry, furniture, creative agencies and more," says Moriarty and Windmiller. "This creative community sees the power in collaboration and elevating others in the creative industry. This supportive approach helps everyone grow and succeed, and helps put Minneapolis on the map as a strong creative community and design hub."

"Community over competition certainly is the case here. Bigger corporations like Target — which has its headquarters in Minneapolis — sees the value in partnering with local creatives and small businesses to infuse new and inspiring design ideas and opportunities for small businesses," they share. "It’s a place to be discovered no matter how small."

"Inspiration is often drawn from your sense of place & community, and the Midwest can offer creative ideas that are different from other regions of the world. We embrace the North and the unique elements that come from the Northern heritage and the changing seasons."